Name, Image, Likeness (NIL) Guidance 📝
Name, Image, and Likeness deals—often abbreviated as NIL—refers to contracts and policies surrounding the rights of individuals, particularly athletes, to profit from their name, image, and likeness. In many instances, student-athletes are able to advocate for the ability to earn compensation for endorsements, appearances, and other ventures that capitalize on their personal brand.
Checklist to Avoid “Pay-for-Play” and Recruitment Violations
Use this checklist to ensure any NIL opportunity follows NCAA rules and does not jeopardize your eligibility.
Checklist to Protect Your Brand During NIL Deal
Use this checklist to make sure your NIL activities support—not harm—your long-term reputation and opportunities.
NIL Guidance Checklist
Use this list to make sure you fully understand what NIL rights are and how they work.
NIL State Law Checklist
Use this checklist to ensure you understand the NIL regulations for the state where you currently live or may attend college.
Checklist to understand NIL Policies from Universities
Use this checklist to make sure you understand the NIL rules set by any school you currently attend or are considering.
Checklist to be cautious with NIL Contracts
Use this checklist before signing any NIL agreement to make sure you understand what you’re committing to.